was co-founded by Hector Alvarez and Paty Lucero in 2014. The company was the result of a backpacking trip that Hector did to Bolivia to visit Paty. Together, they discovered the beauty in the rich and colorful textures of Bolivia. They also witnessed the harsh reality of severe poverty in Bolivia, with an estimated 2/3 of its population living below the poverty line (Source: WFP).
Using an awareness of both the beauty and the not-so-pretty, Hector and Paty dedicated themselves to combine their expertise in business and design to create a fashion line to represent the colorful spirit of Bolivia that would tackle two key social components of beyondBeanie: